ABOUT ME

Hi I’m Giesa, a Brand + Marketing Strategy Leader

In my 18+ years of experience, I have worked with over 50 brands, from Fortune 500 companies to start-ups.

I provide independent consulting in Brand and Marketing Strategy for some of the most prominent brands and advertising agencies.

I want to help you grow your brand, deeply understand your customers and competitors, activate and optimize channels, and plan campaigns. More importantly, I want your brand to provide your customers with a truly impressive experience while meeting your business objectives.

Resume Highlights:

MBA in Brand Mangement, UCLA Anderson
Agency experience: Accenture Song, Siegel+Gale, PwC Experience Center ++
Management consulting experience: Deloitte, Accenture, PwC ++
2024 Webby Honoree (Responsible for Website Strategy)

My LinkedIn

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WHAT I DO

My Services

Brand Strategy

Brand Architecture

Brand Audit

Brand Identity & Positioning

Brand Style Guide

Brand Subject Matter Advisor

Brand Workshops

Employer Brand

Competitive Research

Market Research

Marketing Strategy

Integrated Marketing Strategy

Campaign, Comms + Messaging Strategy

Experience + Website Strategy

Social Media Strategy

Personas + Journey Mapping

Customer Research + Insights

Competitive Research

Market Research

Stakeholder Interviews

Digital, Experience, Web Strategy

Experience + Website Strategy

Stakeholder Interviews

Site Audit

Competitive Research + Audits

Customer Research + Insights

Personas + Journey Mapping

HOW I WORK

In Sync

I have a knack for integrating seamlessly in your existing project and teams at impressive speeds. I represent and work for all my clients with passion and rigor. I provide my clients with expertise that gives them flexibility to meet their talent and budget needs.